How to balance a side hustle with a full-time job and kids

Balancing a full-time job, a growing side hustle, and the beautiful chaos of raising kids can feel like a juggling act you didn't exactly sign up for. Some days (let's be honest, every day), it seems like there just aren’t enough hours to go around.
Here’s the good news: You don’t need to "do it all" to succeed. You just need the right support structures. With smart automations, systems, templates, and a few easy-to-build daily habits, you can create momentum in your business without sacrificing your sanity—or your family time.
Let's dive into how to actually make this balance work in real life.
Start by defining your top priorities
When you're balancing so much, focus is everything.
Not every task on your to-do list is equally important. Some tasks move your business forward. Others just make you feel busy. Learning to tell the difference is your first win.
Here's a simple way to start:
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Must-do list: Revenue-generating activities (e.g., serving clients, launching offers, marketing)
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Nice-to-do list: Bonus tasks that can wait (e.g., redesigning your logo, tinkering with your website)
Action step:
Pick one revenue-focused task each day. That’s your non-negotiable.
Build systems that work while you're busy elsewhere
When you're working your 9–5 or running kids to practice, your side hustle still needs to run itself as much as possible.
That's where systems come in. A system is just a repeatable process that saves you energy and decision-making.
Easy examples of systems to set up:
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Content batching: Write all your social posts or emails for the week in one sitting.
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Onboarding workflows: New client? They automatically get a welcome email, contract, and invoice.
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Theme days: Assign each day a "job" (e.g., Monday = marketing, Tuesday = client work).
Action step:
Pick one repeating task in your business and map out a simple system for it today.
Lean on automations to save hours each week
Automations aren’t just for tech nerds—they're a working parent's secret weapon.
Examples of automations that save serious time:
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Email responders: Welcome emails, follow-ups, thank-yous.
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Scheduling apps: Let clients book their own calls with tools like Calendly.
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Payment processors: Auto-send invoices and payment reminders.
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Zapier or built-in workflows: Connect different apps to save yourself the manual steps.
Quick win:
Set up just one automation this week. Watch how much time it frees up.
Use ChatGPT as your personal brainstorming partner
You don’t have to stare at a blank page anymore.
Use ChatGPT to quickly brainstorm:
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Blog post ideas
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Social media captions
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Product descriptions
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Client emails
Example prompts:
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“Give me 10 social media captions promoting a new mini-course for busy moms.”
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“Help me write a client welcome email for a life coach.”
Bonus tip:
Train ChatGPT on your brand voice by sharing sample writing. It'll make content creation even faster and more personalized.
Templates are a working parent’s best friend
Templates save you from reinventing the wheel every time.
Templates you should have ready to go:
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Email replies (new inquiries, onboarding, offboarding)
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Proposals or quotes
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Social media posts
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Landing pages and lead magnets
Even better? Once you create them once, you can tweak and reuse them over and over again.
Pro tip:
Keep a "Templates" folder on your desktop or Google Drive so they're easy to find when you need them.
Turn key actions into a daily habit
Consistency is the real key—not giant, irregular bursts of effort.
When you’re balancing kids, a job, and a side hustle, small daily actions will get you further than sporadic hustle.
Example 20-minute daily hustle habit:
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5 minutes: Plan tomorrow’s marketing task
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10 minutes: Work on active projects (content creation, client work)
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5 minutes: Admin tasks (emails, invoices)
Habit stacking tip:
Attach your side hustle time to an existing habit, like right after the kids’ bedtime or while you sip your morning coffee.
Find a flow that works for you
One of the biggest mistakes people make when trying to balance it all?
They try to copy someone else's routine exactly—then get discouraged when it doesn't fit their life.
Here’s the truth:
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Your flow will look different depending on your job schedule, your kids' needs, and your personal energy levels.
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Some people thrive with strict schedules. Others need more flexibility built in.
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Some will work best early in the morning; others after the kids are in bed.
There’s no single "right" system—there’s only the one that works for you.
Give yourself permission to experiment:
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Test different times of day for your side hustle work.
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Play around with automation tools to see what feels most natural.
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Adjust your systems as your life shifts (because it will!).
The goal isn't to create a perfect, rigid plan.
It’s to build a flexible, sustainable flow that helps you show up consistently without feeling overwhelmed.
Give yourself grace—and keep adjusting
Here’s the truth: Some days you’ll nail it. Some days you’ll be just trying to keep up.
That’s normal.
Think of your systems and habits as flexible guides, not rigid rules.
Some weeks you’ll move faster. Some weeks, slower.
What matters is that you keep going.
The more you build in support structures—like automations, templates, and habits—the easier it gets over time.
Final thoughts:
You don’t need to do more. You need to do less—but more effectively.
Balance looks different for everyone, and that’s the point. It’s not about following a perfect plan—it’s about designing your own version of success, built around your life, your energy, and your goals.
With systems, templates, smart tools like ChatGPT, and daily habits that actually fit into your schedule, you can build something meaningful—without burning out.
Now it’s your turn:
What’s one automation, system, or habit you can start this week?
- Tags: Course Creation